Online copywriting gurus say you need a niche if you want to make it as a content marketing writer. Are they right?Do you need a copywriting niche? If so, how can a newbie discover the right one? What if you want to change later? Do you choose based on what you know, or what you’re interested in?
Specializing as copywriter can be the kiss of death to a career or it can generate more lucrative contracts. It depends on which niche you select and when you choose it.