When it all falls apart “What did he say?” I turned from the newscast to the man next to me. “Crashed.” It was early fall of 2008, and I sat in Bangui, the capital city of the Central African Republic, watching the news in French. As my college French professor …
Freelancing is the future of work, and copywriting looks like it’s the future of advertising. Freelance copywriting, therefore, can be a career that grows with you through the next few years. If you’re thinking about launching a full-time career in copywriting, you may be asking what courses can help you …
Are you on LinkedIn? If so, let’s connect. If not, please join us. LinkedIn is your online watering hole for conversation about business, work, marketing, entrepreneurship, communication, and more. I get a kick out of how the most business-oriented social media platform is also the most personally supportive. Since I’ve …
Susan Estrich, the Dukakis campaign manager, said in an interview about that campaign, “Anything that puts you at risk – that makes you seem like a riskier choice for the voter – is going to hurt you badly.” It’s as true for job seekers and salespeople as it is for …
Once upon a time a man named Writer lived in the Valley of Unpublished with his wife and 14 hungry children. One spring morning, a herald arrived in the valley with a message. “Flee this valley! It is soon to be destroyed.” “Where shall we go?” Writer asked. The herald …