Guest Blog: Cameron Ward
If you own a small business, you’ve got a lot going on. From managing the finances to
producing a quality product to building an online presence, there are countless responsibilities
that come with the territory.
Enter freelancers. Unlike full-time employees, freelancers will work for you by contract at an
hourly or project-based rate. Along with top-tier expertise, working with freelancers will provide
you with more flexibility and save you money in the long run. If you’re wondering which tasks or
projects your company could benefit from hiring freelancers, keep reading for some ideas by
Holland Webb.
Cybersecurity
First of all, nothing is more important than securing essential business and customer data.
Cybercrime remains prevalent among businesses of all shapes and sizes. Small businesses, in
particular, are a growing target for criminals.
Fortunately, there are many different types of freelancers cybersecurity professionals who can
secure your data, protect your company from cyberattacks, and ultimately benefit your
company’s long-term reputation. Consider your needs, and look into hiring a security architect,
information systems security manager, systems security administrator, and/or data security
analyst.
Business Formation
How you form your business will impact the taxes you pay, whether or not you’re protected from
litigation, the amount of paperwork involved in maintaining your entity, and many other factors.
Needless to say, it’s advisable to carefully consider your business structure because it can save
you a significant amount of money in the long run.
Each state has different requirements for establishing business structures, and the process can
seem overwhelming when you’re trying to focus on running a company. That’s where using an
online service can prove valuable.
Along with being affordable, formation services can make the entire process easier, faster, and
less stressful. You won’t have to worry about completing any paperwork or collecting any
documents; these services will handle it all and ensure your entity complies with the law.
Web Development
Web development comes in many different forms. But one thing is certain—it’s a critical element
for any small business these days. If you want to have a professional website, mobile app, or
other channels for promoting your brand, hiring a freelance website developer or software
developer can be well worth the investment.
Web Design
Similar to web development, web design deals with ensuring you have a top-notch website for
your business. And there is no shortage of freelance web designers on the market. While web
development deals more with the backend or behind-the-scenes components of your website,
the design refers more to those elements you see. Hire a web designer to produce engaging
graphics, easy navigation, and other aspects that will attract new users.
Content Writing
Ask any marketing professional what it takes to promote a brand in the current business
landscape, and they will inevitably bring up the topic of web content. In particular, maintaining a
consistent blog on your website can attract new visitors and help establish your expertise in
your industry or niche. Hiring a content writer like Holland Webb is the surest way to keep
informative, interesting, and well-written articles on your site.
Excel Spreadsheets
Finally, accounting is a critical part of any business. And Microsoft Excel has long proven to be
an excellent resource for making small business accounting simpler and more efficient. And
yes, there are even freelancers who specialize in Excel spreadsheets! So, if you need help
calculating, charting, tracking inventory, planning goals, managing tasks, or fulfilling any number
of other responsibilities, find an Excel expert to work with you.
There is definitely a place for hiring full-time employees. But not all tasks and projects require
someone on-site at all times. If you want to save money, receive top-notch services, and
ultimately help your company reach its potential, then consider hiring freelancers. Along with
researching the professions above, remain open-minded to any other jobs that a freelance
professional could handle for your business.
Would you like to read more helpful content or learn about my ghostwriting services? Visit
HollandWebb.com today!